Ryvita Website Launches

We’re pleased to have launched the all new Ryvita website.

Sharing the same foundations that we put in place for sister ABF brand Jordans Cereals, we delivered a fully content managed responsive website and eCommerce platform. Now that both sites share this common platform, any future enhancements can be easily shared across both brands, removing the waste associated with managing two isolated applications.

The site provides the capability to easily run multivariate tests, allowing us to work with the team at Ryvita to continue to optimise the performance of key on-site functionality. The launch includes a number of A/B tests that are tracked through the analytics dashboard.

Following this first phase release, we’ll be working over the coming weeks to launch additional content areas of the site.

About the Author

Chris Blackburn

Director and Partner at Made Tech. Borderline compulsion for automating, measuring and testing everything.

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